- Increase Site Traffic by 25% or More -
Free Test Drive | Sample Newsletter | Sample Invitation | Sample Announcement
Email marketing is by and far the most cost-effective means of advertising your business. Effective email marketing involves targeted email campaigns, periodic e-newsletters, and constantly growing your email database.
EMAIL MATCHING
Email matching is the process by which we take your existing customer database and match it up against third-party customer databases to increase the number of emails for your database. web2ologies can typically increase the number of emails in your database by 15%-30%. All we need from you is a CSV file of your customers with as much of the following information as possible: First Name, Last Name, Street Address, City, State, Zip, Telephone.
LIST MANAGEMENT
List management is the process by which web2ologies will manage your email database subscriptions and opt-outs. Traditionally, most businesses have a prospecting list and a customer list, but having more distinctive lists is not uncommon either. As a client you will have secure on-demand access to your customer lists and can be involved with the management process as little or as much as you like.
LANDING PAGES
Landing pages are individual web pages built to have targeted traffic driven to it for the specific purpose of converting users into business, i.e. a sales or prospect. Landing page are optimized for search engines and users are directed to them either by email or as a result of search marketing.
EMAIL CAMPAIGNS
One of the most cost-effective ways to solicit your products and services to customers is via email. Email campaigns are powerful exercises that produce crucial analytical information about what is and is not working in your email marketing efforts. Campaigns can be done on a scheduled and/or one-off basis.
E-NEWSLETTERS
eNewsletters are one of the most effective methods for building customer loyalty. They also are useful for expanding the number of emails in your customer database. With e-newsletters you can focus on customer retention while also solicitng your products. eNewsletters typically tie in directly with your email campaigns as well as your blog if you run one of those too.
ON-DEMAND REPORTING
Reporting is key for the success of these efforts and is provided on-demand for each landing page as well as each email blast. Reports show the number of users clicking specific links in the emails and on the landing pages. Our landing page reports show in-depth analysis of how your site visitors arrive and what they do while on the pages.
Get Started Today...
Effective email marketing requires proper planning and the right tools. Please contacts us today to see how web2ologies can assist with your email marketing strategy.
Return to Services
|
